Invite The World To Dinner
Invite The World To Dinner was a $40 million paddock to plate campaign aimed at increasing awareness of Australia’s exceptional quality of produce and the amazing mix of culinary culture to the global audience.
The campaign was run over 18 months coming to a close with a grand dinner at MONA with 250 of the world’s best chefs. Among the top chefs Heston Blumenthal from Fat Duck had to say about Australian food culture…
“I’ve never seen a food explosion happen in any country in the world like what’s happened here.”
Chef
Invite The World To Dinner
Invite The World To Dinner
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